Our links start at £249 for DR30+ placements, £399 for DR50+, and £649 for digital PR coverage, with content written and included in every price. Monthly campaigns start at £2,000. Across the UK market you’ll see anything from £50 to £500+ per link — the low end is almost always marketplace inventory or PBN placements, so treat unusually cheap high-DR links with suspicion. We quote against your actual link gap after the strategy call rather than selling a fixed package.

First placements typically go live within two weeks. Early movement on longer-tail terms usually appears within 1–3 months, meaningful commercial keyword movement between months 3 and 6, and the largest compounding gains from month 6 onwards. Your starting authority, competition level, technical health, and content quality all shift these ranges, which is why we assess them before quoting.

Links usually go live within two weeks once the link building campaign starts, and we keep you updated with new live links every week. Placements are permanent — they sit in real editorial content rather than in a rented section. If a publisher removes a link within 12 months, we replace it on an equivalent or better domain at no cost.

Absolutely! We let clients see the exact domains before we send outreach emails to possible link sources. You can reject anything you don’t want to be associated with, at no cost and without needing to justify it.

No. This is too high of a risk for your website, which could worsen and lead to penalties. We only acquire backlinks from real, trusted domains with genuine organic traffic and independent ownership.

Yes. We provide monthly reports to all our clients, covering live URLs, referring domains, Domain Rating, organic traffic, anchor text, destination page, and indexation status. You also get real-time dashboard access between reports. If you have urgent needs or want redirections to target pages, we can set up weekly meetings to align strategy and execution. Agency clients receive a white-label version they can forward to their own clients.

Yes. For clients targeting UK search results we prioritise .co.uk and UK-hosted publishers with genuine British readership, written in UK English, including regional press and trade titles. We supplement with international placements only where they add real authority. If you also sell into the US or Europe, we run those markets in parallel from the same strategy.

No twelve-month lock-ins. Campaigns run month to month after the initial period. We’ll sign an NDA before starting if your side requires one, and you keep every link built regardless of when you stop.

It depends entirely on the gap between your profile and the pages currently ranking, which is what the link gap analysis measures. Most clients sit between 10 and 50 links per month. More is not automatically better — an unnatural jump in link velocity is itself a risk signal, so we build at a pace your profile can absorb.

Our in-house writing team, at no extra charge. Every article is written to the host publisher’s editorial standard and in UK English for UK placements. You can review content before it’s submitted if you want that level of control, and many agency clients do.

We have vetted publisher lists across B2B SaaS, fintech, ecommerce, healthcare, construction and industrial, education, travel, legal, and professional services, plus white label delivery for SEO agencies. Regulated and competitive verticals cost more per link because fewer publishers accept them. If we don’t have strong relationships in your niche, we’ll tell you on the call rather than take the money.

Email venchito[at]sharprocket[dot]co[dot]uk or call +44 7360 498951. You can also book a strategy call and bring the questions to it.

If Google detects an unnatural link pattern, such that you’re building an aggressive volume of links per month that are pretty unnatural, it may apply a manual penalty or algorithmic devaluation where it simply doesn’t value your backlinks.

Though you won’t receive many manual penalty notifications these days, all the links you’ve built are a complete waste of time. You should have invested in high-quality backlinks that can improve the trustworthiness of your website.

A website’s ranking strength comes heavily from the quantity and quality of its backlinks. The rule here is to send richer signals to Google that you build backlinks that improve your website’s trust and credibility. However, a backlink profile filled with low-authority or spammy links weakens the site’s overall link equity, making it harder to compete in search results.

You must start creating and promoting valuable content by reaching out to publishers and creators to amplify the content’s reach. You can also use digital PR to attract better links, naturally from publishers considering your stories and inputs as valuable assets to their content pieces.

Bad backlinks, especially those from link farms, PBNs, or spam directories, often bring irrelevant traffic or even automated bot visits. These inflate website analytics without providing any real value from a real audience. Search engines recognise this, and many consider the site manipulative, leading to lower rankings.

To fix this, regularly monitor referral traffic sources in Google Analytics. If a high percentage of traffic comes from irrelevant or spammy websites, investigate their backlink origins. Removing these links helps clean up your site’s backlink profile and ensures you only acquire genuine, high-intent visitors who will likely convert into actual customers.

Search engines analyse the website’s topical relevance based on the quality and context of its backlinks. For example, if a business in the finance industry has many backlinks from gambling, adult content, or unrelated foreign sites, it confuses search engines about what your website is about and weakens authority in its niche.

Prioritise relevance when building backlinks, whether you do it in-house or hire a link building agency in the UK. Engaging in niche-specific outreach and earning links from trusted industry publications are critical components in building topical authority rather than diluting it.